All town’s host festivals and celebrations. Dallas Texas follows the trend, hosting many events. There areDallas corporate events, Dallas team building events, Dallas entertainment events and plenty others. Most towns can be host to a multitude of gatherings, some to inform, some to entertain and some to promote business. Some cities and towns build local business around events, others see a a way to enrich their town and want to keep it going. Some towns have seasonal economies and struggle to find ways to get through the rest of the year.
Telluride Colorado has a decisive advantage over summer resort communities. Telluride is a remote ski town that boasts a great mountain and a quaint town. During the winter, the town is crowded with the many skiers. People travel there to enjoy the winter recreation and buy necessities and luxuries such as food and entertainment. Skiing draws a more affluent crowd so luxury and non-essential businesses do well. But Telluride has a challenge; it doesn’t snow all year. Telluride’s advantage was that it’s busy time was the cold winter months. Different from resort towns in the North East, the summer months in Telluride offers some of the best weather. This was a perfect opportunity to create a four season resort town.
Telluride located in the far reaches of Colorado which is not far from Durango in the southwest corner of the state. It is a small town in a box canyon a great distance from any major urban population center. Telluride began as a mining town but now offered little industry outside of being a ski town. The town representatives began bringing in summer festivals including music festivals, a mushroom festival, a film festival and art events. There are many outdoor adventures and tours for visitors who come to Telluride. It built a city campsite that bordered the wilderness and was also close enough to walk into the town, though shuttles ran on a regular schedule. The Telluride Bluegrass Festival turned into a major festival. The film festival has gained a strong reputation and a loyal following. The film venues were in old historic theaters. There was also an attempt to make the celebrity event more public friendly, with outdoor seminars and theater in the park in the shadows of the mountain.
Telluride was also hindered by real estate limitations. The town rests between three cliffs. There was no real property to develop and many of the buildings held historic significance and charm. Building the town to meet the demand would require destroying the charm that helped draw the crowd. Once again Telluride had an additional advantage. The majority of the ski area was on the slopes dropping into a valley on the other side of the town. By road it was nearly a 15 mile trip, but the Gondola was able to create a short trip between the two areas. One area could retain the old fashion charm, the other could offer all the modern amenities of resort living.
Telluride has managed to become a four season destination by utilizing its natural resources, protecting its heritage, and creatively expanding both the town and the town’s attractions.
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